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Everyone Needs A Keyword Tool!

Posted by Jane on August 1st, 2007

This is a continuation to the Keyword Analysis series I recently did. Now that I have walked you through 3 phases of doing a keyword analysis, what do you do next???

Well, after you put together your keyword list, the next step is to use a keyword tool and other services that are available for webmasters. Looking at a keyword tool will enable you to discover additional terms you haven’t thought of before and help you determine which terms are most important. Essentially, it’s looking at which terms are used most often by people looking for your website or keywords.

Both free and paid versions of keyword tools are available. For the most part, free products are all you really need when first starting out, but there are some really good tools out there that you can pay for. Two good ones that come to mind are Google External Keyword Tool and WordTracker. For the more advanced bloggers, these are great options to check out. If you do have the extra cash, I recommend that you fork over the dough and use Wordze, one of the world’s top search engine keyword tool.

Free Keyword Tools

And now for the freebies, the Overture Search Term Suggestion Tool is a great option. Overture is a PPC service. Overture is a free tool that allows you to see how often a search term is used each month.

Here’s how to find and best use this tool:

  1. Point your browser to http://inventory.overture.com/.
  2. Type a search term and press Enter.

That’s it! The tool tells you how often that term was searched for during the previous month. The number isn’t too important, but what it does tell you is that some keywords are more popular than others. For instance, if one word was searched for 35,000 times last month, and another one for 10,000, you can be sure that the first term is the most important one.

Overture provides other search terms, too. It looks for similar and related terms, lists them, and also provides the number of times that those terms were searched for. This can also help you come up with additional terms for your list.

Other keyword tools


Iwebtool is great because it gives you multiple webmaster tools, not just a keyword tool. For example, the site provides you with a pagerank predictor, link popularity, keyword suggestions, keyword density checker, and much more. It’s one of the better free tools you can get.

Google Webmasters is also a great tool to use if you have a blog, website or an online business that you are want to SEO.

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