Earn $100 With Adsense
If you're new to making money online, you'll want to know how to maximize your daily efficiency and income using Google Adsense.
The Art Of Social Bookmarking
The easiest way to bring thousands of visitors to your blog is discussed in detail. If you build it, they will come!
Profit From A Niche Right Now
This step by step guide shows you exactly how you can profit from a niche today. These are the secrets no one really shows you how to do.

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Silly Rabbit, Tricks Are For Kids

Posted by Jane on July 7th, 2007

In this case, there are no rabbits or kids, there are search engines that don’t like tricks played on them.  I gave you some Pearls of Wisdom in regards to gaming google not to long ago.  I wanted to follow that post up with some of the things that search engines dislike and can be considered “Blackhat” when talking about Search Engine Optimization.

The search engines know of many sneaky ways that webmasters try to get undeserved ranks. If they discover that you’re trying to do this, I wish you luck!   Some possible things that may happen are having your rank downgraded, or even your whole site could be banned. This most certainly will change your “earn money online” mentality right away!  Even if your site is never caught and punished, over time your tricky techniques might eventually stop working.

A couple of reasons why search engines can blacklist you include:

Duplicate content.  You might think to yourself, if one website brings you sales, why not make a bunch of identical websites with different names and get even more sales? The problem with this kind of thinking is that it ignores the big headache it causes for searchers. If the search engines listed identical content multiple times, it would destroy the results, which would destroy their usefulness to the searcher. So, if the search engines catch on to duplicate content schemes, they’re likely to knock you down in the ranks.

Keyword stuffing.   Repeating the same word or words over and over again so that your page looks like an industry-specific grocery list is another great way to get noticed by the search engine cops.  Even if you don’t get noticed, it’s pretty horrible to see lists of the same words over and over as a reader.  There’s a place for your keywords list, it’s called your meta keywords tag!  Or better yet, download the SEO plugin and you’re on easy street.

Invisible text.  One sure way to get yourself spotted by the Google cops is by making a ton of keywords invisible by making them the same color as the background. The search engines caught on to this one a long time ago, and they’re not likely to let you get away with it.

Hopefully you all know this stuff by now and you haven’t gotten blacklisted.  But if not, there are and infinite number of domains you can buy to start over again.  I’d like to hear from some of you if you’ve experienced getting banned by Google for a dumb reason or if you heard of someone getting blacklisted.

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Common SEO Misconceptions

Posted by admin on July 5th, 2007

If you’re new to blogging, the internet, or to online marketing, you may have come across the term Search Engine Optimization (SEO); and heck, you might have even dabbled a bit with it.  As I get more and more emails about people trying to SEO their website I have noticed that there are many SEO misconceptions out there.  Now let’s get them out of your head now so that you don’t spend a lot of wasteless time following false assumptions.

What are some of these SEO misconceptions? 

Here are some examples:

“We’ve got to get more sites to link to us so that our ranks will improve!” There are so many reasons for you to get inbound links.  But if the only reason you set out to get more links is so that Google will rank you higher, you are missing the big picture. Inbound links are access points that help people visit your site.  In other words, it increases visibility of your blog.  They can be excellent, direct sources of targeted traffic!  And we all love targeted traffic, some pay lots for targeted traffic :-)

“Our site is doing great! We ranked #1!” Ranked #1 for what? Starting now, forget about having “We ranked #1” in your vocabulary and replace it with “We ranked #1 for the term ______”. Ranks aren’t too important unless they are tied to a meaningful target keyword.

For example, I just did a search for Jane May and I came up at the number 1 spot for all the major search engines according to Shoemoney’s SERP tool.  That’s great, but who is really going to search for Jane May and do I really want those people finding me????  Hmmmm…Good question.

 

“We’re only going to promote our home page.” SEO is not about your site’s homepage, it’s about every page of your blog. Every single page in your website stands on its own and they can either sink or swim.  If you approach SEO as a page-by-page endeavor, you will be on a surer path to success.  Focus on unique and relevant titles with keywords in addition to having them in the text.

“We’ve filled in our meta keywords tag…we’re good to go!” The meta keywords tag carries very little influence with the search engines, and it’s certainly not going to do much for your ranks.  If you do want to focus on the meta aspect of SEO, then stick with the description tags, they carry more weight.

Our site gets a ton of traffic! We’re so popular, we’re destined for top ranks.” Search engines don’t have insider information about your overall web traffic, so they don’t know exactly how popular your site is. But they can count up how many sites link to you, and this is a way to measure your site’s popularity.

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Gaming Google, Yeah Right!

Posted by Jane on June 29th, 2007

I constantly hear people writing about not relying on Google so much to generate traffic for you.  Although I agree with diversifying your traffic streams similar to diversifying your income, Google does control things right now.  In other words, Google is God!  You mess with Google, you’re screwed.

How can someone try to game Google to rank higher on search engine results?  The answer is by using blackhat methods to SEO a website.  I will write more about this in a later post, but for now, let me leave you with some pearls of wisdom about Search Engine Optimization (SEO) and Google.

  1. Often, factors that matter most in the search engine algorithms are good for both websites and their users.
  2. You will never really know exactly how Google works
  3. Text is eternally important in searches.
  4. The vast majority of businesses do best when they use a holistic approach to SEO.  By holistic, I mean combining elements of organic and paid search with a healthy dose of good writing and usability.

I give you these pieces of advice because I’ve known a few people that have gotten blacklisted by Google.  Once you get blacklisted and put into Google’s sandbox, your online career is down the tube for that domain (URL).  And I don’t know if there is any turning that domain around and getting on Google’s good side at that point.  Maybe sending them some chocolates and flowers will help, but I doubt it :-)

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The Art Of Social Bookmarking

Posted by Jane on June 22nd, 2007

The more blogging becomes mainstream the more bloggers are finding ways to generate traffic to their blogs.  Social bookmarking is not a new phenomenon, nor is it something that’s a secret.  But there is an art to social bookmarking that once perfected, can be very profitable for you.  With websites such as DiggReddit, Del.icio.us and StumbleUpon available for bloggers to submit articles to, bloggers are seeing the power of mastering this art.  What power am I talking about, the power that brings 37,000 visitors to your site in one day.  Bloggers have come to find that if they can get their blog on the front page of one of these social bookmarking sites (digg, netscape, reddit), thousands of visitors will flood to your site within minutes.

How Do I Get Started?

  1. Create an account for each bookmarking site you want to submit articles to.   You can be as detailed as you want.  By disclosing information about yourself and making yourself personable to others, you are more likely to have people add you as a friend.  Make sure to include a unique picture for your profile.  Using a default avatars makes you blend in with the masses.  Having a unique picture makes you identifiable and even brandable.
  2. Navigate.  Take some time to navigate through the site and your settings.  Get to know how to make submissions, where to check your messages, etc.
  3. Make Friends.  You can make friends on these social bookmarking sites in different ways.  Some people might have similar voting habits as you, so you may want to add them as a friend.  There are some sites like Digg that only allow you to add a certain amount of friends per day.  But there are others like Netscape that do not have a maximum number of friends you can add a day.  Each site will vary on the amount of friends you are allowed to make per day.
  4. Vote.  If you want others to vote for your stories, you should do the same.  Take some time and read the stories that people are submitting.  You may have a favorite topic, like careers, sports, or money; whatever the topic, be sure to vote since social bookmarking sites are a community with many people and many personalities.  If you want others to read your article, it’s only right for you to read others’ articles as well.

Submission

Submitting your article to one of these bookmarking sites is a good way to start getting some exposure and generate a little extra traffic. Once you submit your story people see your post through the “new stories” feature that many of these sites have.  If it’s a popular post, you will get a vote or a “digg” for your story.  The more people that vote or “digg” your story, the more likely you are to have it on the front page of the website and generate mass exposure. From my experience, Netscape is more time based and requires less votes than digg to get on their front page.  However, the content that is popular on Netscape is not the same as the content that is popular on Digg.  Having about 10-15 votes on Netscape in a short amount of time will probably get you on front page.

How Can I Get On Front Page?

  1. Catchy titles.  Having catchy titles and descriptions help your article stand out from the crowd.
  2. New content.  Do not use the same story everyone has already written.  If you do, be sure to have a very unique twist to it to make it appealing to others.
  3. Help readers.  Bookmarking sites love lists and guides on how to make things better.  Focus on a clean format when writing a post that is easy to read and follow.  Having numbers and bold headings helps guide the readers through the article.
  4. Test the waters.  Try submitting your story to one of these sites and see what happens. When starting, you probably won’t hit home page.  You will find things that work better than others.  Best case scenario, let other people submit your articles to these sites, especially StumbleUpon, it tends to bring you more traffic.

Comments

I have found another way that works well in getting your post to the front page.  Even better, it gets you ranked higher on the page with fewer votes.  You are probably asking what in the world can place your article with fewer votes higher than an article with more votes.  Well, simply having more comments can place your article higher on the front page (Netscape).  There are many ways to solicit comments, but the best is to start out the comment thread yourself by asking a question to all readers.

I do want to caution you.  Don’t leave comments so you can link to your website or just leave meaningless words.  Everyone can see right through this.  Leave something that is constructive and adds value to the post itself.  The best comment to leave is one that provides valuable information to the community. If your comment does not add value to the post or the community, then leave it out.

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What Bloggers Can Learn From Paris Hilton

Posted by Jane on June 7th, 2007

It’s only been three days and Paris has already been released from prison. I will not focus on how ridiculous this is since she was sentenced to 45 days. It is very disappointing that this comes after all the hype of the judge doing a good job of not giving Paris special treatment and sentencing her like every other normal person who gets caught drunk driving, without a valid license three times in six months.  So instead of ranting and raving about this, I’d like to focus on the positive and look at how bloggers can try to receive similar “special treatment”.

  • Always smile no matter what is happening. When communicating with your readers via email, instant messenger, your writing or in person, be sure to always appear happy about the communication. Even if your blog is getting little traffic, revenues are down or your server has crashed, still smile.
  • Get your face seen everywhere possible. Get out and market, market, market! If there is a blog carnival in your niche, enter it. If there is a more popular blog around, comment on it. If you have something to share with an A-list blogger, email them.
  • Create a little controversy. State your honest opinion in your posts even if it will stir up controversy. If you believe in a particular opinion you have, state it clearly. If people get upset with you, you’ll get backlinks. As Guy Kawasaki likes to say, “no PR is bad PR”.
  • Make a video blog. Instead of always writing on your blog, create some videos for your readers to see you in action. Shoemoney has tried to blog in video format and John Chow often posts short videos of himself.

In conclusion, no matter how unbelievable and ridiculous the Paris situation is, we can all work on marketing ourselves a little better. That’s really the only thing Paris does decently.

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Learn To Blog And Earn Money: Tuesday

Posted by admin on May 22nd, 2007

Today, I continue my series of what webmasters should do on their first week of having their web site, you can see the summary here: Learn to Blog and Earn Money: Week 1.  Two weeks ago, I left you with what you should do on the first Monday having your blog.  You can review that post here with Learn to Blog and Earn Money: Monday.

Today’s post will cover Meta tags.  There has been much discrepancy as to the importance of using Meta tags.  The reason this is my number two thing to do when starting a web site or blog is because Meta tags are one of those things that are a lot easier to do when creating something from scratch.  They don’t hurt right? They do help and help in a monetizing way.  I have implemented them on a site or two.  I did so only when creating a new site or blog.

There are so many other things you can do to better optimize your site that take a lot less time.  Things such as including title and heading tags and great content can be a better use of time if you already have a site created.  Having to go through an already existing site to include these tags would be tedious.  If you have an existing blog, I wouldn’t go through the trouble of inserting these tags, focus on the headings.

A major reason I like to use these tags is because they tend to have an impact on my adsense and the ads that are being shown.  Anytime I can focus those ads translates to more adsense revenues.  This can be a major factor in turning daily totals from $100 into $300 with adsense.

Meta Description Tag

Meta description tags are not visible for the world to see.  Well, at least they are not supposed to be.  Sometimes web sites leave the tag out of their code.  Why can this be a bad thing? Well, search engines usually display snippets from your site in their listings.

Here are some possible scenarios in which your Meta description tag might be displayed instead:

  1. If you have a Flash or graphics only site, or maybe even if you have the only content on your site being a redirect to another page.
  2. When off-page factors make your site a relevant match for a search but no exact match is found in your site’s text
  3. In less-sophisticated search engines that use the description tag as a workaround for their inability to display snippets

Search engines often display 150 characters or more for the listing description.  That’s kind of a lot of space.  Well, a lot of space relative to the page title that is.  That space is prime real estate to convey your message. So, if good writing comes naturally to you, you have a lot of opportunity to make this tag stand out. But if writing isn’t your strong suit, this tag gives you a little more room to make mistakes. Bring in a proofreader if you need to; this is a bad spot for an embarrassing typo.

I’ve recently taken a tour around my community on MyBlogLog and there are a good 50% of blogs in my community that have some sort of grammatical errors in key places.  I usually cut and paste my content into a word document to catch any minor grammar errors I might have missed.

Here are some pointers for writing a great Meta description tag:

Keep it simple and informative. Think of the Meta description tag as an “About Us” blurb, not a “Buy Now!” advertisement. Do you have a 30 second elevator speech you have prepared for those key moments when you are next to a high profile executive and you want to network?  Well, this is similar, think of it as your keyword-rich elevator speech.  It’s not worth the upkeep to write this tag to promote special events or deals.

Pair it with the page title. While you can’t be sure exactly when or how people will see your Meta description tag, it’s a sure bet that when it is shown, it will be right under your optimized page title. So, don’t repeat your title text in your description tag.

Include your keywords. While the Meta description tag may not be a huge factor in influencing rank, include your target keywords because they’ll be bolded in the search results. Notice how the bolding catches your eye in these pointers.

Make it Unique. Like your page title, your Meta description tag should be custom-written for each landing page to match its specific content.

Here’s some good news if you’re interested in saving time: The combination of page title and Meta description tag can be used as is, or with a little trimming or spinning, for any directories that you submit your site to later. And, if you’re looking for a keyword-rich tagline to add to the bottom of your page, your Meta description tag can be a great starting point.

Yesterday’s How To Find A Profitable Niche got me thinking again about how I can demonstrate to you in a real world example of what will make you money today! I don’t want to give you theory about how to make money from your web site, I want to tell you how it can actually be done right now. So here’s a method I’ve used recently with a lot of success, just not with this particular topic. I am sure this can make money if done right now.

A search on Technorati shows that Paris Hilton is still in the top 10 searches today:

Now that we know people love searching for Paris, lets think of some ways to monetize a niche site based on this. Adsense with some affiliates sprinkled in is an easy way to go.

Find Long-Tail Keywords

It’s time to find some keywords. A great free tool is the Overture Keyword Tool.  When I type in “Paris Hilton”, a ton of results come up (over 1.6 million searches for paris hilton last month alone). We prefer long tail keywords (3+ words), so find the top 5 long tail keywords and write them down. They are: “paris hilton and britney spears”, “paris hilton photo”, “paris hilton video”, etc. (Note: I left out the sexual keywords but you can use those too if you so choose :-)  ).  Now create the content for your page and be sure to include the top 5 long tail keywords you found.

Why Should People Go To Your Site?

This is going to be the key to attracting people to your site – you need to give them something for free! Ready?

There are thousands of free programs available for download on the web. Download.com is one of my favorites. Type in Paris Hilton and see what comes up:

Tons of stuff comes up – great! Find the most appealing free download product and offer it for free on your web site! This is what will appeal to the thousands of people who are interested in Paris and come to your site.

Lastly, blend and insert your adsense ads very well and this is a money maker. You can take an extra step and sprinkle in ringtone and dating affiliate offers through banners on the site. The research for such a site took me 20 minutes and if I use an existing template I own it would take another 2 hours to create the site. Then 30 minutes to insert and blend the ads. Within 3 hours you can have the site up and running and making money! :)

I have not seen this money making method exposed on other blogs and you’d probably have to buy one of those $197 get rich quick scam ebooks to get an idea like this, so take advantage of it and find a creative way to implement it. I’m not saying you have to do this with the Paris Hilton example I gave (I’d actually prefer you not use Paris because there are better money makers out there), but there are thousands of other ways to take this idea and make money with it. Good luck and if you do use it to make money, come back and let us know how it’s doing :-)

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How To Find A Profitable Niche

Posted by Jane on May 16th, 2007

Profitable and popular niches are easy to find as long as you know where to look. If you want to develop a site that you can enjoy writing for and make good money at the same time, then you should look at the sites mentioned below. I use many of these free resources when doing research. Keep in mind that making money from your web site takes research but these tools help save you a lot of time.

Ebay Pulse

Ebay is the worlds largest marketplace so why wouldn’t you go there to find what people are searching for? Here is a link that you must bookmark:

I checked ebay pulse a couple of months ago and saw a new children’s toy called Webkinz in the top 10 searches. I had no idea what Webkinz were so I did a little more research. I still have no idea why they are so popular right now, but they really are. Some things just catch on and others don’t :) Anyways, I checked ebay pulse again today and Webkinz is the #1 searched for item on all of ebay. This could be a ground floor opportunity for someone to start a kids toy site or a toy review site and feature Webkinz. Find an affiliate to sell Webkinz so you can profit from your writing, and if you SEO your site properly you might even start popping up in search engines over time. You can also go the pay per click route and use adwords to drive traffic.

Google News – Fresh Off The Press

The day a big news story hits, there are hundreds of thousands of Google searches for that story. If your blog is geared toward bringing current events to people, be sure to write about the event right away. You can get a lot of targeted traffic from searchers this way. To get news as soon as it hits – you can sign up for Google Alerts and they’ll email you the top stories as soon as they hit.

Technorati

Every blogger should be aware of Technorati so I’ll keep it short. On Technorati’s home page (top, left sidebar) you can see the top 10 most popular searches at any given time. Paris Hilton and Myspace always tend to be on this list. Alexa has a similar what’s hot feature.

Top 100s

This is a great area for affiliate sales. Find the most popular or top 100 items in different categories.

Billboard.com – Top 100 / most popular current songs. Great for ringtone offers, surveys, online dating.

IMDB – Top 100 movies of all time. Great for movie review sites, Amazon affiliate sales, eBay affiliates, DVD rental sites.

Alexa – Top 100 web sites.

Amazon – Top selling books.

IGN – Top 100 video games of all time.

With some creativity, you can easily incorporate top 100 lists into your web site or the keywords you target.

Monetizing Popular Items

There is usually only a certain amount of time you have to monetize what is popular today; nothing stays popular forever. The good news is once you build a template for your site (or learn to use wordpress), you can reproduce your prior successes over and over by using the same template. You’ll need a host company that will allow you to host multiple domains on the same host account for one monthly fee. Host Monster is a great option for unlimited domain hosting and a low monthly fee ($5.95/month).

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Less Adsense Ads Means More Money For You

Posted by admin on May 11th, 2007

I have done an experiment this whole week to test the theory that having less adsense ads on your site gets you more money and I have found it to be true. I used to run the adsense maximum of 3 blocks on my main site: (1) leaderboard; (2) 250 x 250 ad block; and (3) 468 x 60 banner ad. If you add all those up, it’s a lot of ads. The theory is that sites bid for their ads to be placed on contextually relevant web sites with the highest bidders getting the best adsense spots (the higher the better). If you only show 4 ads in 1 block, then adsense will place the highest 4 bidding advertisers in those spaces netting you the highest profit. The more ads you show, the more lower-bidding advertisers show up on your page that when those get clicked, your cpc becomes lower than it could be if they weren’t on your page to begin with.

My Test

A few weeks ago, I removed the 468 x 60 banner ads I ran at the bottom of every post. This increased overall cpc by a small margin. My biggest money makers were always the leaderboard and 250 x 250 block so getting rid of the banner was a no brainer. This week I removed the 250 x 250 block, leaving only my leaderboard and boy was I surprised at the results. My cpc nearly doubled and I had a close to record day in earnings. Everyone thinks that the more ads you have the more your site will make but my experiment has proved otherwise.

I am aware that these results may have been caused by the content I posted this week because earnings do increase and decrease based on content, but so far I am satisfied with the income from only having 1 ad block. I will continue to play with the ad placement and style because you can never test too much.

What are some of your experiences with adsense ads? Do you notice increases or decreases based on number of ads and content? Please leave your comments below and let me know :-)

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Turn $100 Per Day Into $300 Per Day

Posted by Jane on May 10th, 2007

Exactly 1 week ago I wrote about making $100 per day. Thanks to all your inspirational comments and a small partnership project I am working on with 2 other people, yesterday was another big first for me. All my projects combined for over $300.

How Can You Make Over $300?

The simple answer is by diversifying your income streams. As I review yesterday’s stats, I had income from Adsense, Affiliate Sales, ReviewMe and a small PPC site.

Adsense Income Screen Shot

 

Earn Money OnlineIn order, here are broad steps to developing web sites/blogs to make you money.

  1. Excellent content. No doubt about it, this is the most important step. Your web site must have unique, quality content that people want to read.
  2. Regular updates. If you update your web site every day, people will continue coming back daily. If you update once per week or less, you are losing valuable readers. People forget about sites if they are not updated daily. Sure there are some sites that can get away with less frequently updated content, but their content must be the most invaluable source of knowledge in your subject matter. If you update daily, you can get away with very good content, but not necessarily the best in the subject.
  3. Marketing. Market your site, network with other bloggers, etc etc. There are so many different ways to market that this subject will need its own detailed post to explain fully.
  4. Perfect 1 method of monetization. Before you can make money with 5+ income streams like the best bloggers do (John Chow, Shoemoney, Steve Pavlina), get good at making money every day in ONE stream of income. Some may view this as putting all your eggs in one basket, but you are only starting with this one basket. If you cannot make money in one method, how are you going to make money with multiple methods?
  5. Expand to multiple monetization methods. After you’re consistently making money with adsense or another method, then start developing and focusing on another method. Introduce the new methods slowly so you don’t get in over your head. Really RESEARCH the method you are using for hours and hours. It is not an over night thing and not a get-rich-quick scheme. It takes time and knowledge but is more rewarding than most 40 hour per week desk jobs because it becomes your baby. You are solely responsible for developing and growing your projects and income streams, and can measure your success.

I hope this answers some of the email questions I have received about steps on building income streams. Use your prior successful days to build new, more successful days. Your first $25 day will lead to your first $75 day which will lead to your first $500 day. Get creative. I will provide many more posts in the coming weeks with plenty more details. I’d like to take each of the above 5 steps and expand on them in their own posts. Now that you’ve read this, let’s start making money!  :-) Be sure to share your experiences in the comments section. It helps push everyone to do more and I find your words very encouraging.

  • Be sure to sign up for my free newsletter in the sidebar to get exclusive money making tips that I will not always publish on this web site.
  • If you don’t have hosting for your web site yet, message me for advice. I’ve used 4 different hosts in the last 6 months and have experience in which company might be best for your specific needs.

** Update: An easy way to start making money everyday is PayPerPost which currently has 44 opportunities ranging from $5 – $175 per review. You write the reviews on your blog and as long as you meet the minimum requirements you get paid. You can view the opportunities here.

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